Entertainment
FirstBank Connects Fans, Promotes Culture with Sponsorship of Davido’s Timeless Concert
Nigeria’s premier banking giant, FirstBank, has once again, threw its weight behind one of Nigeria’s biggest music export, David Adeleke, better known as Davido as it sponsored the much-anticipated Timeless concert by the pop star. The event was an electrifying music showpiece that further reiterated the lofty height and growth that has defined the Nigerian Music industry in recent years, and FirstBank’s first position in connecting fans, promoting culture and boosting the music industry.
The Timeless Concert in Lagos was the climax to the treble of concerts to complement the 31 March 2023 launch of his fourth studio album, ‘Timeless’. Before the Lagos concert, Davido performed at the Irvine Plaza in New York on 2 April 2023 and in London on 5 April 2023.
The 17-track project album has topped several charts, breaking and setting several records. Big amongst these was the recognition of the Timeless album as the first African album to hit Number 1, topping the US iTunes Albums Chart which is credited to be the world’s biggest music market.
Davido the Timeless Concert in Lagos was indeed more than music, as it unified individuals from all works of lives, irrespective of tradition, culture, economic strata and nationalities. Fans and music lovers trooped to the venue, the historical Tafawa Balewa Square, from far and wide to show their love and support for Davido, have fun, relax, connect and reunite.
A show without a well-constructed stage is a no show as staging promotes the interaction and connection between the artistes and fans.
The Timeless stage, the biggest in West Africa and second biggest in Africa, was groundbreaking in both design and aesthetics.
The beauty of the stage was reminiscent of the words of Canadian international bestseller, Yann Marte: “Nature can put on a thrilling show. The stage is vast, the lighting is dramatic, the extras are innumerable, and the budget for special effects is unlimited”.
These words simply depicted the nature, class and details applied to the construction of the Timeless stage as its exquisiteness was conspicuous during the day well ahead of the fall into the night when the concert took centre stage at Tafawa Balewa Square in Lagos, Nigeria’s commercial nerve centre.
The hosts of the night, celebrity skit makers and comedians, KieKie and Mr Macaroni added spice to the event, as they thrilled fans to a more than music experience, whetting their appetite for the grand performance of the evening; who else but Davido.
Timeless Concert was lit with a sensational performance by several leading artistes including, Asake, Mayorkun, Skiibii, Iyanya, B-Red, Pheelz, Fave, Spyro, Iyanya, Khaid.
Other artistes that added spark to the night include Peruzzi, The Cavemen, Majeeed, Odumodublvck, Starboy Terri and May D, amongst many others.
Expectedly, Davido’s entrance received a never-ending ovation as fans could not hold back their excitement of seeing him perform yet again. The Nigerian music legend and globally acclaimed music sensation’s well over two-hour electrifying performance on stage had his fans spellbound on several classical hits from previous albums and those from his most recent album, Timeless.
The hits performed from his previous and most recent albums included, Skelewu, Dami Duro, Gobe, Aye, Unavailable, Over Dem All and Feel.
Davido also performed Electricity, a duet with Pheelz, a smash hit in 2022.
A déjà vu of some sort to Davido fans, as FirstBank was the headline sponsor of Davido 30 billion concert in 2017.
Also, as part of its yearly DecemberIssaVybe fiesta and supported events in 2021, the Bank sponsored ‘A Decade of Davido’ Concert, organised to celebrate 10 years of achievement of the Nigerian American pop singer and global music sensation. Fast forward to the Timeless concert in 2023, the Bank’s yearly DecemberIssavybe fiesta, no doubt came pretty early much as it is a long road to December from this month, April.
The bank’s dedication to going beyond functional products and benefits for its stakeholders and providing these types of enabling experiences sets it apart in the industry and solidifies its position as a leader in not just directly supporting the arts and entertainment industry but economically impacting its value chain.
Anyone not following the Bank is surely on a long thing but hey, it is never too late as there are still many exciting moments the Bank creates on its social media ecosystem via @firstbanknigeria (Instagram); @FirstBankngr (Twitter) and First Bank of Nigeria Limited (Facebook).
FirstBank’s support of Davido’s Timeless Concert is undoubtedly a curtain raiser as the bar has been raised for another back-to-back hit for the financial giant to create more memorable experience for its customers and social media followers in 2023 as the year fast edges into DecemberIssavybe due to hold in some 9 months’ time.
The Performing Musicians Association of Nigeria has voiced strong objection to ban imposed by the National Broadcasting Commission (NBC) on rapper Eedris Abdulkareem’s trending song, “Tell Your Papa.”
The IPMAN President, Pretty Okafor, emphasised that the ban was likely to backfire, as it only serves to amplify the song’s reach and relevance in light of the current socio-economic challenges facing Nigerians.
Okafor stated: “The first major mistake is banning the song because it’s going to make the song even go viral right now. Those who haven’t heard about the song or haven’t even listened to it will go now to look for the song and will start promoting it. The song has practically pinched the government somewhere, that’s why they ordered for the ban. So, there is already a mistake that has been made by the NBC or even the government by paying attention to that particular song.”
Discussing PMAN’s position on the matter, Okafor remarked, “We don’t have the power to offer the artiste support right now because it is a very sensitive issue, so, we need to be careful. We will just be watching because people are dying and the suffering is too much. How do we repair the economy? We cannot pretend that all is well. The song is telling us the truth, and there is nothing wrong with that song.”
The NBC barred Nigerian radio and television stations from airing the trending song, “Tell Your Papa,” by popular rapper Eedris Abdulkareem, citing its “objectionable nature.”
In a memo dated April 9, 2025, and issued by the Coordinating Director of Broadcast Monitoring, Susan Obi, the commission declared the track “Not To Be Broadcast” under Section 3.1.8 of the Nigeria Broadcasting Code.
This section prohibits content deemed inappropriate, offensive, or in breach of public decency from being aired on Nigerian broadcast platforms.
According to NBC, while the song had gained momentum across social media platforms, its lyrical content failed to meet the standards of responsible broadcasting.
The statement titled, “Restriction on broadcasting ‘Tell Your Papa’ by Eedris Abdulkareem,” reads, “The National Broadcasting Commission has identified the song ‘Tell Your Papa’ by Eedris Abdulkareem, currently trending on social media, as content deemed inappropriate for broadcast due to its objectionable nature.
” It is, therefore, classified as Not To Be Broadcast (NTBB), as it violates Section 3.1.8 of the Nigeria Broadcasting Code.
“The commission requests that your station exercises discretion and refrains from airing this song to maintain responsible broadcasting standards.”
The controversial song, released earlier this week, targets Seyi Tinubu, son of President Bola Tinubu, calling on him to confront his father over the worsening socio-economic conditions in Nigeria.
In the track titled “Tell Your Papa,” which was shared on X (formerly Twitter) on Sunday, Abdulkareem delivered a blunt message, painting a grim picture of the hardships facing everyday Nigerians.
The song comes in response to Seyi Tinubu’s recent comments in Adamawa State, where he described his father as “the greatest President in Nigeria’s history.”
In the hard-hitting lyrics, Abdulkareem raps, “Seyi, tell your papa country hard. Tell your papa people dey die. Tell your papa this one don pass jagajaga.”
“Seyi, how far? I swear your Papa no try. Too much empty promises. On behalf of Nigerians, take our message to him; kidnappers dey kill Nigerians.
“Seyi, try travel by road without your security, make you feel the pains of fellow Nigerians. You dey fly private jets, insecurity no be your problem.”
Digital solutions provider, Globacom, last Sunday sponsored the premier of Radio Voice, the much-anticipated movie produced by Richard Mofe-Damijo.
At the event held at the Alliance Francaise, Mike Adenuga Centre, Ikoyi, Lagos, Mofe-Damijo described the movie as “the triumph of the human spirit over adversity. It’s about the life of people on radio and their challenges and the things they have to go through; cyber bullying and the like, and succeeding against all odds. I don’t want to reveal everything about it; it’s a movie everyone needs to watch”.
Explaining why he is venturing into movie production, he explained, “It’s time when it’s time, you know. I’ve produced before but this is the first time in the new era, so to speak”.
Since launch in 2003, Globacom has carved a niche as the biggest corporate supporter of Nigeria’s entertainment industry. The company has signed on many musicians, actors and comedians as brand ambassadors, sponsored several entertainment reality shows including X Factor, Glo Naija Sings, Battle of the Year and Dance with Peter, and also hosted several music and comedy shows across Nigerian cities to avail talents in the industry the grace to their gifts.
Radio Voice is a motivational story of resilience, passion and transformation. It features notable Nollywood giants including Richard Mofe Damijo (RMD), who equally produced the movie; Nse Ikpe Etim, Nancy Isime, Deyemi Okanlawon, Damilola Adegbite and Timini Egbuson.
Radio Voice has the support of the Office of the Vice President as it is meant to complement the Federal Government’s investment in the Creative Arts and Digital Transformation.
Afrobeat music singer, Davido, has announced that his Church wedding with Chioma will take place in August, 2025.
The singer disclosed this in a recent interview with The Breakfast Club.
He likened the upcoming event with the traditional marriage in Nigeria, which he said was a “Carnival”.
Davido said: “I’m doing my white wedding in Miami (USA) in August. The wedding I did was traditional; it was like a carnival in Nigeria, like a holiday. The whole world stood still. Me and my wife’s relationship was in the public eye, especially after I did that one song.
“So, a lot of things happened. Even apart from losing our child, I messed up a lot of times so that full circle moment everyone was like finally she can get what she deserves.”
