Business
FirstBank as Synonym for Growth of SMEs in Nigeria
By Eric Elezuo
It is not by accident that banks need to be at the heart of the SME business, providing support, capital and innovative solutions to help small businesses prosper. It is also not accidental that most countries can boast of some quality banks that hold sway the prosperity of small and medium enterprises. In Nigeria, that bank is FirstBank Nigeria Plc, unarguably the best bank in the country going by its very many firsts, awards, honours and initiatives.
And in retaining their dominance, FirstBank has remained at the heart of the SME business, using technology to better understand the needs and context of the business.
As part of its efforts to further launch its specialized SME propositions to its customers, FirstBank cleverly designed a wide range of events and activities during its SMEs week, specifically targeted to and for the growth of SMEs operators. This includes the SME Masterclass with a mind boggling theme “Designing and Implementing a Growth Strategy for your Business”. There was also a specialized one on one sessions with renowned business coaches, culminating in the launch of seven unique pillars which make up the brand’s SME propositions. These and many more are available via SMEConnect – The FirstBank SME portal.
The SME portal is a platform through which SMEs can access FirstBank’s unique propositions specially tailored with the essential tools needed for the growth of their business. The SME portal, according to FirstBank, is also designed to help SMEs identify various gaps that hinder their business growth leveraging the brand’s innovative Business Diagnostics Tool, with a view to proffering tailored solutions and creating opportunities for business improvement, profitability and sustainability.
In addition, FirstBank through extensive research in the past years, has identified these seven strategic pillars to be essential for the sustainability and growth of the SMEs. These seven pillars are access to infrastructure, access to talent, capacity building, policy and regulation, access to resources, access to market as well as access to finance. The pillars, rightly named, have duly informed the bank’s strategy and propositions for SMEs.
To this end, FirstBank’s weeklong activity dedicated to operators of SMEs and held across six locations in Lagos, Abuja, Rivers, Oyo, Kano and Owerri in the month of August was practically centred on one on one coaching advisory sessions. The business owners came out of the sessions better equipped and prepared for the task ahead.
Buttressing FirstBank’s unalloyed leadership status in SME projection in Nigeria, the bank’s Deputy Managing Director, Gbenga Shobo, hinted thus:
“FirstBank has over the years, been at the forefront of supporting Businesses, especially the SMEs as we recognise that the SMEs are the engine of the economy. We are committed to ensuring that we leave no stone unturned as we connect with them in their continued contribution to national development in terms of the employment opportunities they create as well as their contribution to the nation’s GDP amongst many economic values.”
The event promoted the Bank’s SME proposition, and helped SMEs bolster their contribution to the growth and development of the economy.
Consequently, every SME operator can visit www.firstbanknigeria.com/SMEConnect/ to take the FirstBank SME Diagnostics test and get guidance for business improvement opportunities.
It must not be forgotten that in October, at the prestigious Oriental Hotel, Lagos, FirstBank celebrated some SME operators, better known as Firstmonie Agents, when it held the Agent Banking National award in an event themed Planting Community Heroes Nationwide. The Agent Banking Scheme was initiated in 2017, and ever since, has recorded giant strides at promoting financial inclusion across the nook and cranny of the country. There are about 40, 000 agents raised by FirstBank in the 774 local government areas of the nation. Through this medium, FirstBank is leading the effort at supporting the Federal government objectives to deepen access to financial services.
Summing it up, FirstBank’s Chief Executive Officer, Dr. Asesola Adeduntan noted “the unwavering efforts and remarkable contributions by our Firstmonie Agents at promoting financial inclusion in Nigeria, and indeed very much appreciated. Within the past two years, we have been able to create not only 40, 000 access points, but over 150, 000 indirect jobs. We remain committed to doing more, strengthening business activities, driving economic growth and development thereby reducing poverty.”
The CEO is of the opinion that FirstBank will never rest on its laurels as every individual’s contribution to national growth and development is important to the bank, and so will spiritedly continue to support the growth of SMEs.
Over the years, FirstBank has develop customer loyalty through development of a clear value proposition and strategy to partner with their SME customers, and offer them a broad range of solutions to run, control and grow their businesses. The following are some of the ways
- Helping SMEs connect with an ecosystem of suppliers, distributors and other SMEs
- Using their expertise across industries, channels and regions, to offer growth opportunities and insights
- Supporting business productivity by offering solutions, such as cash flow management, HR, talent and tax; and keeping their businesses safe through education on regulatory compliance.
With all these, FirstBank has got the basics right, and it is therefore not surprising that the bank has become a synonym for growth of SMEs in Nigeria.
First Bank of Nigeria Limited (FirstBank), Nigeria’s premier and leading financial inclusion services provider, has announced the launch of the Verve Flash Promo, a special initiative rewarding customers with free Verve cards.
The campaign, which commenced on 6 October 2025, and will run until 30 January 2026, is exclusively targeted at FirstBank customers whose ATM cards have expired.
The free cards will be issued daily to 131 customers on a first-come, first-served basis across the Bank’s branches, nationwide. FirstBank’s unwavering commitment to convenience, accessibility, and customer satisfaction.
Speaking on the rewards to FirstBank customers, Chuma Ezirim, the Group Executive, e-Business and Retail Products at FirstBank, said: “The Verve Flash Promo is not just about rewarding customers with free verve debit cards; it is about celebrating our legacy of 131 years of trust, resilience, and innovation in the Nigerian financial services industry. At FirstBank, we remain committed to providing customer-centric solutions that enable secure, seamless, and convenient payment experiences. Partnering with Verve International on these initiatives, including the Verve Good Life promo, underscores our shared vision of deepening financial inclusion while rewarding our loyal customers for their continuous patronage.”
Also commenting, Vincent Ogbunude, Managing Director, Verve International, noted:
“Through strategic collaborations like this with FirstBank, we continue to demonstrate Verve’s commitment to enhancing access to seamless payment solutions for every Nigerian. The Verve Flash Promo not only rewards loyal customers but also reinforces our vision of making everyday transactions more rewarding, secure, and convenient. As we extend the Good Life Promo, we remain steadfast in our goal of deepening financial inclusion while delivering real value to Verve cardholders across the country.”
Meanwhile, the ongoing Verve Good Life promo, designed to reward Verve debit card holders for using their cards at specific merchant points, has been extended to 30 November 2025.
During the period, Verve Card holders enjoy 10% cashback at The Place Restaurant, Quickteller, Buypower, Filmhouse, AlliExpress, Addide Supermarkets, and Chowdeck app every Thursday to Sunday.
Verve cardholders can now enjoy a 10% cashback on the Google Play Store any day of the week throughout the Good Life Promo, which runs until 30 November 2025. Moreso, every transaction made with a Verve card whether on ATMs, POS terminals, or online platforms automatically earns customers a chance to win up to ₦1,000,000.
Nigeria’s leading telecommunications company, Globacom, has announced enhancement of its data bundles to give subscribers more data volume at the same affordable prices.
The upgrade reinforces the company’s commitment to providing superior value and exceptional customer satisfaction.
The upgraded Glo Data Bundles are enhanced versions of the existing daily, weekly, and monthly plans, giving subscribers more data at no additional cost.
These improvements offer users greater freedom and convenience to enjoy their favourite online activities from streaming and gaming to social media, video calls, and more.
For daily users, the ₦100 plan has been upgraded from 105MB to 125MB, giving light internet users even more data to browse, chat, and stream short videos conveniently.
The weekly bundles have also received notable boosts, such as the ₦1,500 plan, which now offers 6GB instead of 5.9GB, enabling subscribers to stay connected longer.
Heavy data consumers will also enjoy remarkable value on the monthly plans. The ₦2,000 bundle now gives 6.25GB, while the ₦10,000 package has been enhanced from 38GB to 42GB, allowing users to do more from video streaming and large file downloads to remote work and virtual meetings.
Students are not left out, as the Campus Booster Plan has been upgraded with higher data allowances, ensuring seamless access to academic resources and social networks while on campus.
Globacom noted that the revised bundles are available to all Glo customers prepaid, postpaid, and hybrid and can be activated by dialing *312#, using the Glo Café app (available on Android and iOS), or visiting hsi.glo.com.
The company added that subscribers can use, share, or gift data through *312# or the Glo Café app. Customers will also continue to receive data usage alerts at 75% and 100% consumption levels to help monitor usage effectively.
Unused data is automatically rolled over upon renewal before expiry or when a new plan is purchased within the grace period (ranging from one to seven days, depending on the plan).
Globacom reaffirmed its commitment to empowering Nigerians with reliable and affordable data access, urging customers to take advantage of the revised data bundles that combine affordability, quality, and more browsing power ensuring every Glo subscriber enjoys more data without paying more.
Fidelity Bank Plc has congratulated Air Peace on the successful launch of its maiden direct flight from Lagos to London Heathrow, describing the milestone as a significant achievement for Nigeria’s aviation sector and a testament to the power of indigenous partnerships.
The commendation was delivered by Dr. Nneka Onyeali-Ikpe, managing director of Fidelity Bank, during a special event held in Lagos to celebrate the airline’s expansion into the European market.
“This is not just a win for Air Peace, but a win for Nigeria,” Onyeali-Ikpe said. “It reflects the strength of home-grown businesses and the impact of strategic financial support in enabling national champions to thrive on the global stage.”
Nigeria CommunicationsWeek reports that Fidelity Bank has played a pivotal role in Air Peace’s growth, providing early financial backing and advisory services that helped the airline become the largest carrier in West Africa. The bank continues to support Air Peace through payment processing and other financial services
The launch of the London route marks a new chapter for Air Peace, which now joins a select group of African airlines operating direct flights to Heathrow.
The development is expected to boost tourism, trade, and connectivity between Nigeria and the United Kingdom.
Speaking at the event, Allen Onyema, Chairman of Air Peace, expressed gratitude to Fidelity Bank for its unwavering support and reaffirmed the airline’s commitment to excellence and service.
“This partnership has been instrumental in our journey,” Onyema said. “We are proud to fly the Nigerian flag across international skies.”
Industry stakeholders present at the event praised the collaboration between the two companies as a model for sustainable business growth and national development.
