News
Food for Living: Separate Yourself from the Crowd
By Henry Ukazu
“Whenever you find yourself on the side of the majority, it is time to pause and reflect.” — Mark Twain
Greetings Friends,
Of all the beauties of life, innovation sure stands out. As a concept, it has truly changed the way we live. Check out what a former American President, Barack Obama, said when Steve Jobs died: “Steve Jobs is one of the greatest American innovators – brave enough to think differently, bold enough to believe he could change the world, and talented enough to do it.”
President Obama also stated that Steve Jobs changed the world we see. It is on this premise we shall be discussing how we can separate ourselves from the crowd. In a nutshell, you can’t expect to go far in life by just fitting in.
As human beings, we are all unique; we are all made in different shapes, sizes, compositions, and genes. However, the most interesting part of our being is our lifestyle. In a different context however, life is about how we package ourselves. If you’re in business, you ought to know how to make your product not only attractive but unique. If you’re a marketer or sales agent, you must know how to use personal relation skill and emotional intelligence to sell your products.
Separating yourself from the crowd can be understood in different ways, but for the purpose of this article, we shall be looking at it from the vantage point of making not only ourselves unique but also our products. If you truly want to make a name for yourself, you have to separate yourself from the bandwagon. We live in a world where there are so many competitions and envy. This feeling is not only limited to individuals, but it is also applicable to business, leadership, field of academics, entrepreneurship, and family in general.
According to an African proverb, if you want to go fast, go alone, but if you want to far in life, go with a team. This is an indisputable fact which underscores the power of teamwork. However, there’s a twist here, according to some schools of thought, the one who follows the crowd will usually go no further than the crowd. This is true because sometimes, following the bandwagon might lead you to the wrong place/direction in life. Imagine driving a car on a highway, you’ll always have the tendency to follow the popular route as opposed to the less-traveled route, but if you truly know where you are headed, you won’t be bothered about the popular route of other commuters. That’s simply how life works in the real sense. You simply have to carve a niche for yourself in order for people to take you serious.
Let’s take the conversation a little further; if you take a look at the species of birds you’ll notice that they all have feathers, but none can go farther than the eagle which is regarded as the king of birds because it can fly higher than other birds. The interesting thing about the eagle is that it takes its game higher when the needs call for it and it’s not easily swayed by little things. This ability makes the eagle to focus more on important issues.
A distinguishing quality of every business or organization is the kind of value and services they offer. As the saying goes, there’s literally nothing new under the sun. This is because you cannot really reinvent the wheel. Every business, organization, school, and the government has some level of similarity in what they are doing, the only difference is how they do it. For example, if you are in business, a critical skill to have is emotional intelligence. A lot of people lack empathy and this has led to the fall of many businesses, associations, and organizations. Whether you are in business, a teacher, pilot, or even a hotelier, an important question to ask your customers or guests is, what do you need; how can I help you? Always look out for them, in that way they’ll know you are not only interested in their money but you are also interested in giving them value.
If you are in business, your ability to give your customers more than they require like using the double-platinum rule will go a long way to make your customers loyal and more trustworthy towards you. You can do this by giving value to your customers. Questions like, how are you feeling? How was your day? Take it easy, can go a long way to attract loyal customers. Every business has a secret; your ability to read the writings on the wall in addition to having the right strategy will go a long to make your product unique. Potential employees also need this knowledge in order to be gainfully employed. In order to stand out, some students burn the midnight oil/candle, limit social outings, and the varieties of life which nature has offered them.
Furthermore, you have to separate yourself from the ordinary by working on improving yourself on a daily basis through learning new skills, trade, acquiring new certificate, and training, working on your talents and networking with the right people amongst others.
The question now is, how do you separate yourself from the crowd?
1. Define Your Value
Think about the value and experience you are offering people. What do they see, hear and smell when they walk into your office or business area? Think about your target audience; Think about the vision and mission you will like to be remembered when your time is up on earth. By so doing, you’ll be creatively making a name for yourself. You must define and differentiate yourself if you want to make a real impact, and also if you want people to take you serious.
2. Define or Create Your Personal Ambition
Without a definitive personal ambition, self-branding will lack direction. Having a definitive personal ambition will ensure you do not build a controversial brand i.e. a brand contrary to your actions. To avoid this, you need to define your mission and roles in life. Consider your dreams in life and how you intend to achieve them. Then, formulate a goal that will encapsulate what you want from life. Secondly, have an action plan (mission) that will help you achieve your goal in life.
3. Consistency
You have to be consistent and proactive for people to take you serious. It’s worthy of note that inconsistency is not consistent with the lifestyle of greatness. You can be consistent by setting a pace you can maintain. Once people know that you’re sharing something unique and valuable consistently, they will show up in droves. However, that only matters if you keep it genuine.
4. Develop a Personal Balance Sheet or Score Board
Your scoreboard needs to put a few things into consideration: your goals, strategies, monitoring methods and feedback. It is meant to measure your day-to-day activities against your brand promise. In that way, you’ll be keeping track of your performance.
It is not really easy to stand out in business or in life generally due to the many push back you may face, that’s literally how difficult it is to be yourself. And as Ralf Waldo Emerson stated, “Do not go where the path may lead, instead go where there’s is no path and leave a thread”.
Conclusively, note that being unique can be challenging, but at the end, it will stand the test of time.
Henry Ukazu writes from New York. He works with the New York City Department of Correction as the Legal Coordinator. He’s the author of the acclaimed book Design Your Destiny – Actualizing Your Birthright To Success.
A group of Nigerians on Wednesday took their protest to the office of the Independent National Electoral Commission (INEC) in Abuja, calling for the removal of the commission’s chairman.
The demonstration is part of the ongoing “Save Democracy” movement gaining attention across the country.
The protesters gathered early at the INEC premises, dressed in branded T-shirts bearing the inscription “Operation Save Our Democracy.”
Many of them also held placards in red and white, with different messages expressing dissatisfaction with the current state of the nation’s electoral system.
Eyewitnesses said the protest remained largely peaceful but loud. The crowd chanted solidarity songs and voiced strong demands for reforms.
A common chant heard at the scene was “We no go gree,” as demonstrators moved in groups around the entrance of the commission’s office. Some protesters also raised specific demands, shouting “INEC Chairman Amupitan must go.”
In a video seen by POLITICS NIGERIA, several well-known activists and political supporters were present at the protest. Supporters of Aisha Yesufu, Mama Pee, Peter Obi, Rabiu Kwankwaso, and other civic voices were visibly active in the demonstration.
The video showed a charged atmosphere, with participants waving placards and engaging in coordinated chants.
Security presence around the area was noticeable but not aggressive. Officers were stationed at strategic points to monitor the situation and ensure that activities did not get out of hand. There were no immediate reports of violence or arrests as of the time of filing this report.
Another clip circulating online showed key figures within the opposition coalition preparing to join the protest. Prominent leaders of the African Democratic Congress (ADC), including Atiku Abubakar, Peter Obi, Rabiu Kwankwaso, and David Mark, were seen mobilizing supporters at Maitama Roundabout in the Federal Capital Territory.
The group appeared to be gearing up for a larger convergence as part of the same demonstration.
As the protest continues to gather momentum, it remains unclear what immediate response will come from the electoral body or the federal government.
The Executive Secretary/CEO of Lagos State Security Trust Fund (LSSTF), Dr. Ayodele Ogunsan, has further demonstrated his commitment to officers’ welfare as a cornerstone of effective security delivery with the reception of a delegation from Shenzhen Comen Medical Instruments Co. Ltd. who paid him a courtesy visit at the LSSTF Headquarters on Tuesday.
During the visit, the top executives of Shenzhen Comen Medical Instruments Co. Ltd led by Regional Director for Africa, Jeff Zhang, signalled the intention to partner with the Lagos State Security Trust Fund to strengthen healthcare support for security personnel serving assiduously across Lagos. Members of the delegation include the MD/CEO of May Care Hospitals, Ma AiMei among others.
At the heart of their engagement is a growing recognition and shared understanding that the physical and mental fitness of security operatives is directly linked to their effectiveness in safeguarding lives and property. Their discussions centred on proposed donation of critical medical equipment, instruments, and healthcare resources tailored to the needs of officers across multiple security agencies in the state.
Dr. Ogunsan commended the Shenzhen Comen Medical Instruments Co. Ltd for their intended donation which will greatly support the healthcare needs and well-being of officers who are at the frontline of preserving safety and security in Lagos State. He hailed their proposed intervention as a timely response that will strengthen human capital which is the most important factor of the security architecture.
Ogunsan highlighted: “My leadership at the LSSTF has consistently maintained that security funding will not just be limited to operational vehicles, logistics and hardware but deep focus on human capital development. This is what drives operational success. This is why we are focused on constant training and retraining. This is why I am now advocating for the improved health and wellness of officers.”
“This shift will bridge critical gaps in occupational healthcare for officers, and sustain operational readiness. This is why I am calling for donors and partnerships to uphold the wellbeing of officers. With access to quality healthcare infrastructure, our officers will be well equipped to do their jobs,” he concluded.
The Federal government has expelled American missionary, Alex Barber, citing concerns over statements it says could inflame tensions and worsen divisions, especially in Plateau State.
The decision follows growing controversy surrounding his activities in Nigeria’s North-central region, where authorities allege his comments are capable of inciting unrest.
Abiodun Essiet, Senior Special Assistant to President Bola Tinubu on Community Engagement (North Central), confirmed the development during an appearance on TVC.
“Yeah, so we’ve realised what Alex Barber has done, so I must inform that Alex Barber is no longer in Nigeria,” she said.
“He has been, we can say, removed and sent out of the country because of the work he’s doing, which is creating division.”
Essiet further linked his remarks to violence in Jos, claiming: “Immediately after he made his speech in Jos, a lot of people didn’t know that two people, two Muslims, were killed immediately after his speech.
“Because of the impact of this provocative speech, which he has been making, he was sent out of the country and is no longer in Nigeria.”
Barber, a former American football player turned missionary, gained attention for humanitarian efforts in conflict-affected communities in Benue and Plateau states.
Through his initiative, Building Zion, and in collaboration with a US-based NGO, he participated in rebuilding homes and supporting displaced residents.
At Yelwata in Benue State, he reportedly helped reconstruct dozens of houses destroyed during attacks. During a project event in January 2026, he said, “So far, we have rebuilt 35 housing units… The joy among the people is overwhelming.”
Community leaders and some residents praised the intervention.
Julius Joor, the traditional ruler of Yelwata, said, “For the first time, private individuals have come to our aid in such a massive way. You have restored hope and happiness to our people.”
Similarly, legal practitioner Franc Utoo noted, “You have done what both the federal and state governments have failed to do.”
Despite the humanitarian work, Barber’s public statements increasingly drew criticism. In interviews and online posts, he described violence in the Middle Belt as organised and systematic.
Speaking to News Central Television, he said: “This is not just some random criminality… This is a war being waged on people.”
He also questioned official positions, asking: “If there’s no war in Nigeria, what is happening?”
His remarks, including criticism of government institutions and handling of the crisis, amplified his global profile but sparked backlash locally.
Critics argue his framing oversimplifies a complex situation involving banditry, farmer-herder clashes, and insurgency.
Some also accused him of presenting the conflict largely along religious lines, warning such narratives could heighten tensions.
A former presidential aide, Bashir Ahmad, urged authorities to investigate his activities, saying they could “threaten public peace,” while cleric Ahmad Gumi also raised concerns about his rhetoric.
In a petition to security agencies in Plateau State, Aliyu Naziru alleged Barber was present at a violence scene under unclear circumstances and called for a probe. However, there is no confirmed evidence linking him to any criminal act.
Supporters insist Barber was drawing attention to neglected crises. Religious figures, including COCIN priest Ezekiel Dachomo, defended his efforts and cautioned against attempts to silence him.
Responding to criticism, Barber said: “They haven’t talked about me rebuilding villages… but when I speak out… then all of a sudden [they react].”
He maintained that victims across religious groups have suffered attacks, citing incidents in several northern states.
Analysts note that while freedom of expression is recognised, Nigerian laws restrict speech capable of inciting violence or public disorder, particularly in sensitive regions. Authorities also retain the power to deport foreigners whose actions are considered against national interest.
Essiet said the government acted to prevent further division, drawing a comparison with past global conflicts.
“That’s what the government has done, because we don’t want individuals to come and create division,” she said.
“I’ve been to Rwanda a couple of times… As simple as this whole narrative of what Alex Barber was saying is what some foreign actors did in Rwanda… and that led to a massive genocide.”
“Based on our experience, we don’t want Nigeria to follow that path… We must not allow people who do not understand the history of our crises to divide us.”
Barber denied allegations linking his statements to violence.
In a Facebook post, he said: “Let it be known that if Abiodun Essiet… made this statement, they are directly lying to the Nigerian and international community.
I’ve never heard of this person, nor had conversation with them.”
