Renowned heroes maker, Amb Nsikak Brendan, CEO Brendance and Crusader Ltd, and producer of Mr and Miss Nigeria International, the first and only mixed pageant in the country, is the first Black African to be appointed as the Choreographer/Groomer for Ms International World and Ms Latina USA.
He is a man of International repute whose profile has steadily been on the rise, the Publisher of Poise and Class Magazine, a unique African magazine which showcases the beauty of Africa and fashion with a blend of top-notch fashion.
Nsikak’s esteemed annual pageant is known for showcasing positive attributes of Nigerian Men and women. The winner portrays exemplary qualities and serves as a role model for young women in the country. One of the most remarkable aspect of the pageant is it new trend trailing over other pageants with a prime attention to promote African heritage above Western values and ideas.
The role of Nsikak’s Mr and Miss Nigeria International beauty pageant cannot be quantified as several beauty Kings and Queens have gone ahead to hit headlines in politics entertainment etc
His pageant is niched in a way that it promotes societal connections From winning mouth-watering cash prizes to becoming instant car owners, getting sponsored by several prestigious organisations, landing endorsement deals, representing Nigeria at international pageants, working with associated charities and using their status to promote their platforms (also known as ‘pet projects’), the Queens are in fact fruitfully engaged throughout their reign.
His pageant has availed innumerable youths the chance to represent Nigeria at international events among other fantastic prizes. It has become a way of encouraging self-discipline, confidence and charitable works.
Nsikak’s pageant has made today’s youth to find new opportunities locally and internationally. The likes of Big Brother Naija 2021 Housemate, Queen Mercy Atang, a 26yrs old philanthropist and aspiring politician who hails from Akwa Ibom state, currently competing for the grand price of N90 million was the winner of Nsikak’s Miss Nigeria International pageant 2015. The beautiful, gorgeous and fearless queen said to be a highly ambitious person who values everyone around her is considered a true leader and an excellent communicator with a loyal and peaceful attributes was discovered and catapulted to limelight through Mr. Nsikak’s beauty pageant.
Amb. Brendan Nsikak has visibly become an access for the son of a nobody to become somebody without knowing anybody. To say his attainment is a lifetime achievement is simply stating the obvious
His pageant has over the years checkmated and streamlined the activities of all contestants, it is at advanced stage of correcting the negative activities in the industry just as the wind of change is blowing in all the sectors in Nigeria.
Speaking with top journalists about Mr and Miss Nigeria 10th aniversary, Nsikak explained thus;
“For a child to be 10yrs old, healthy, walking stronger and improving we have to thank God.
It has been a sweet journey at the same time any journey without obstacles cannot be successful. It has been a journey with a lot of obstacles but the result is always what makes us happy’.
When asked what fans should expect from Mr and Miss Nigeria 10th anniversary.
He said “I’m expecting something different because I’m a pacesetter when it comes to content, I’m giving something different.
I’m more concerned about human capacity building, I’m not concerned about material things. I combine human capacity building in all my projects”.
Speaking further on the challenges of pageants, he postulates that “10yrs as a brand, 14yrs as a professional. The pageant industry is very sweet but very challenging, full of a lot of temptation. Most brand I have produced for have the issue of sponsorship which I do first, the issue of scandal which I have not been part of any scandal for 10yrs. It’s a plus to me. The Nigeria factor, being that you need to talk and do extra work to convince people to believe in your capacity, talent and ability. I’m of the school of thaught that when your work speaks for you, You don’t need an orator to speak, let it flow without any obstacle”.
Expressig his expectations from sponsors, Nsikak acknowledged that everyone wants to support a unique and consistent brand as he speaks of his brand with an unshakable confidence. His words;
“My brand is such a unique brand that everyone gets value for the money they invest.
This year we are celebrating our 10th anniversary, we are camping for 10 days, it means 10days full of activities and activation using the contestants to activate different values for our sponsors because this year we are going to have not less than 8hrs live streaming on YouTube and other social media and after that we have a repeat of that program that will reach a wider audience.
If you check on our YouTube for last year’s event you will see that because of the pandemic we had a livestream of over 2,000 viewers, it shows that the brand has been accepted.
So any brand coming in have a lot of opportunities to activate because our brand has 5 international Franchise that means the winner represents Miss Nigeria International globally. It means your product is going globally, talking about those in the tourism sector, when you have a national Queen or King carrying your products out of the country and bringing it back you should know the value it adds on your brand, we are talking about a wider community because we are going to have 26 of them representing different region in Nigeria, which will include voting.
Each contestant is expected to have not less than 5,000 votes to enter the house. Right now we have a hundred of them. Imagine the first stage where the 100 contestants have 3,000 audience and in the next phase each of them need to have 5,000 votes to enter the house. 5000 audience multiply by 40 of them and the number of people on social media. It goes a long way wider, wider and wider”.
Speaking on uniqueness Nsikak posits that, “Every brand has its own uniqueness and I personally respect that.
we are always a pacesetter in terms of content.
Being the convener of the first ever mixed pageant in Africa is a great achievement, you know it’s really tasking to manage male and female pageants, two big brands together at the same time. We lead and others follow, 90% of pageants copy what I have done in the last 7yrs. So this year is ‘royalty’. Fans should expect nothing less than Royalty in uniqueness, content, characterization and in molding the contestants because the African value is what we are trying to portray”.
D’banj, Simi, Obi Asika to Feature As Judges As Nigerian Idol Returns
Popular music reality show, Nigerian Idol, is set to return for its seventh season. Billed to start on February 6, 2022, popstar, Dapo Oyebanjo, aka D’banj, and Similoluwa Kosoko, aka Simi, will be the new judges on the show.
They will be joining Obi Asika, who returns as a judge from the previous season.
Speaking on the introduction of new judges for the new season, the Executive Head, Content and West Africa Channels at MultiChoice Nigeria, Busola Tejumola said, “We could not think of a better trio to be the season’s judges than Obi Asika, D’banj, and Simi. The three of them combined bring decades worth of experience in the music and entertainment business, as well as individual mastery of their crafts. We have no doubt that they will keep the viewers entertained in what will be a spectacular season!”
D’banj expressed his excitement at being one of the judges this season saying, “I was out of the country when I found out that I was going to be a judge for this season of Nigerian Idol and I couldn’t contain my excitement. I’m coming in with my own strategy so viewers should expect a bang.”
On her part, Simi said, “I’ve always loved the idea of being a judge and I think it’s a fun thing to do. I plan to be very honest and have fun and hopefully gain inspiration from those that come on the show.”
Returning judge Obi Asika added, “I will be looking for special talents and new faces this year. I’m also excited to work with the rest of the judges this season, and I will be very fair and real to every contestant just like I was last year.”
In the sixth season of Nigerian Idol, Kingdom Kroseide emerged winner after months of intense musical contest involving over 10,000 hopefuls from across the country, and over 16 million votes recorded at the finale.
He won a N30m cash prize and N20m in other prizes.
Headline sponsor of Nigerian Idol season 7 is Bigi Drinks and co-headline sponsor is Binance.
Juju Musician, Dayo Kujore Dies at 63
Veteran Juju musician, Dayo Kujore, has died at the age of 63.
Kujore, who was among the pioneers of the Nigerian styled musical art form is said to have died on Monday, according to his daughter, Dayo Kujore.
Circumstances surrounding the ‘Soko Extra’ crooner’s death are yet to be revealed as a formal announcement is expected to be made by the family.
Golden Globes Awards: Will Smith, Squid Game’s Yeong-su, Others Win (Full List)
Hollywood actor, Will Smith, and Squid Game’s actor, O Yeong-su, were among the winners at the recently held 2022 Golden Globe Awards.
The Hollywood Foreign Press Association, which organized the award, revealed the winners of the 79th Golden Globe at the Beverly Hilton Hotel in LA, California on Sunday.
The event awarded 2021 film and TV productions from 2021 in a scaled-down presentation due to the rise in COVID-19, according to Entertainment Weekly.
See the full list of winners below:
Best Performance by an Actor in a Supporting Role in a Series
WINNER:O Yeong-su, Squid Game
Billy Crudup, The Morning Show
Kieran Culkin, Succession
Mark Duplass, The Morning Show
Brett Goldstein, Ted Lasso
Best Motion Picture – Drama
WINNER: The Power of the Dog
Best Motion Picture – Musical or Comedy
Don’t Look Up
Tick, Tick… Boom!
WINNER: West Side Story
Best Motion Picture – Non-English Language
Compartment No. 6 (Finland, Russia, Germany)
WINNER: Drive My Car (Japan)
The Hand of God (Italy)
A Hero (France, Iran)
Parallel Mothers (Spain)
Best Director – Motion Picture
Kenneth Branagh, Belfast
WINNER: Jane Campion, The Power of the Dog
Maggie Gyllenhaal, The Lost Daughter
Steven Spielberg, West Side Story
Denis Villeneuve, Dune
Best Screenplay – Motion Picture
Aaron Sorkin, Being the Ricardos
WINNER: Kenneth Branagh, Belfast
Adam McKay, Don’t Look Up
Paul Thomas Anderson, Licorice Pizza
Jane Campion, The Power of the Dog
Best Performance by an Actress in a Motion Picture – Drama
Jessica Chastain, The Eyes of Tammy Faye
Olivia Colman, The Lost Daughter
WINNER: Nicole Kidman, Being the Ricardos
Lady Gaga, House of Gucci
Kristen Stewart, Spencer
Best Performance by an Actor in a Motion Picture – Drama
Mahershala Ali, Swan Song
Javier Bardem, Being the Ricardos
Benedict Cumberbatch, The Power of the Dog
WINNER: Will Smith, King Richard
Denzel Washington, The Tragedy of Macbeth
Best Performance by an Actress in a Motion Picture – Musical or Comedy
Marion Cotillard, Annette
Alana Haim, Licorice Pizza
Jennifer Lawrence, Don’t Look Up
Emma Stone, Cruella
WINNER: Rachel Zegler, West Side Story
Best Performance by an Actor in a Motion Picture – Musical or Comedy
Leonardo DiCaprio, Don’t Look Up
Peter Dinklage, Cyrano
WINNER: Andrew Garfield, Tick, Tick… Boom!
Cooper Hoffman, Licorice Pizza
Anthony Ramos, In the Heights
Caitríona Balfe, Belfast
WINNER: Ariana DeBose, West Side Story
Kirsten Dunst, The Power of the Dog
Aunjanue Ellis, King Richard
Ruth Negga, Passing
Best Performance by an Actor in a Supporting Role in any Motion Picture
Ben Affleck, The Tender Bar
Jamie Dornan, Belfast
Ciarán Hinds, Belfast
Troy Kotsur, CODA
WINNER: Kodi Smit-McPhee, The Power of the Dog
Best Motion Picture – Animated
My Sunny Maad
Raya and the Last Dragon
Best Original Score – Motion Picture
WINNER: Hans Zimmer, Dune
Germanie Franco, Encanto
Alexandre Desplat, The French Dispatch
Alberto Iglesias, Parallel Mothers
Jonny Greenwood, The Power of the Dog
Best Original Song – Motion Picture
Van Morrison for “Down to Joy” from Belfast
Lin-Manuel Miranda for “Dos Oruguitas” from Encanto
Beyoncé and Dixson for “Be Alive” from King Richard
WINNER: Billie Eilish and Finneas O’Connell for “No Time to Die” from No Time to Die
Jamie Hartman, Jennifer Hudson, and Carole King for “Here I Am (Singing My Way Home)” from Respect
Best Television Series – Musical or Comedy
Only Murders in the Building
Best Television Series – Drama
The Morning Show
Best Performance by an Actor in a Television Series – Drama
Brian Cox, Succession
Lee Jung-jae, Squid Game
Billy Porter, Pose
WINNER: Jeremy Strong, Succession
Omar Sy, Lupin
Best Performance by an Actress in a Television Series – Drama
Uzo Aduba, In Treatment
Jennifer Aniston, The Morning Show
Christine Baranski, The Good Fight
Elisabeth Moss, The Handmaid’s Tale
WINNER: Mj Rodriguez, Pose
Best Performance by an Actress in a Television Series – Musical or Comedy
Hannah Einbinder, Hacks
Elle Fanning, The Great
Issa Rae, Insecure
Tracee Ellis Ross, Black-ish
WINNER: Jean Smart, Hacks
Best Performance by an Actor in a Television Series – Musical or Comedy
Anthony Anderson, Black-ish
Nicholas Hoult, The Great
Steve Martin, Only Murders in the Building
Martin Short, Only Murders in the Building
WINNER: Jason Sudeikis, Ted Lasso
Best Television Limited Series or Motion Picture Made for Television
Mare of Easttown
WINNER: The Underground Railroad
Best Performance by an Actor in a Limited Series or Motion Picture Made for Television
Paul Bettany, WandaVision
Oscar Isaac, Scenes From a Marriage
WINNER: Michael Keaton, Dopesick
Ewan McGregor, Halston
Tahar Rahmi, The Serpent
Best Performance by an Actress in a Limited Series or Motion Picture Made for Television
Jessica Chastain, Scenes From a Marriage
Cynthia Erivo, Genius
Elizabeth Olsen, WandaVision
Margaret Qualley, Maid
WINNER: Kate Winslet, Mare of Easttown
Best Performance by an Actress in a Supporting Role in a Series, Limited Series, or Motion Picture Made for Television
Jennifer Coolidge, The White Lotus
Kaitlyn Dever, Dopesick
Andie MacDowell, Maid
WINNER: Sarah Snook, Succession
Hannah Waddingham, Ted Lasso