Personality in Focus
Prince Joseph Idiong Headlines NOMA’s Responsible Reporting, Substance Abuse Prevention Workshop
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The Nigerian Online Media Alliance (NOMA), a coalition of digital media publishers and journalists committed to promoting ethical journalism, media development, and impactful public advocacy across Nigeria is delighted to present Prince Joseph Idiong, Director General and Chief Executive Officer of the Association of Nigerian Exporters (ANE), as a Special Guest Speaker at the Media Practitioners’ Capacity Building Programme on Responsible Reporting and Substance Abuse Prevention.
Prince Joseph Idiong is a distinguished communications strategist, international trade expert, commercial diplomat, and private sector advocate whose professional career spans over four decades across the media, public relations, advertising, international trade, export development, and business consultancy sectors.
Widely respected for his exceptional contributions to Nigeria’s export sector and international trade relations, Prince Idiong has built an enviable reputation as a bridge-builder between government, business, development institutions, and the international trading community. His extensive experience in media and communications, combined with his expertise in export promotion and commercial diplomacy, places him among Nigeria’s foremost authorities on non-oil exports, trade facilitation, and economic diversification.
A Member of the Nigerian Institute of Public Relations (MNIPR) since 1995 and a Member of the Business Education Exams Council (MBEEC), Prince Idiong began his professional journey in broadcasting when he joined the Nigerian Broadcasting Corporation (NBC) as an Announcer in 1977. His passion for communication and public engagement later took him to the Cross River Broadcasting Corporation, where he further honed his skills in electronic media.
His successful transition into print journalism saw him rise to the position of Industrial Editor of the Nigerian Industrialist Magazine, where he developed a deep understanding of Nigeria’s industrial and business environment. His outstanding performance in media practice subsequently earned him appointments as Special Projects Consultant to both Guardian Magazine and TELL Magazine, two of Nigeria’s most influential publications.
Beyond journalism, Prince Idiong distinguished himself in the fields of public relations and advertising, working with Seric Advertising Limited in Lagos before co-founding Bigtime Productions Limited, an integrated communications company that provided public relations, advertising, marketing, and strategic communication services to corporate and institutional clients.
His academic and professional development journey reflects a commitment to excellence and lifelong learning. He received professional communications training at Calabar Polytechnic, the Federal Radio Corporation of Nigeria (FRCN) Training School—now the National Broadcasting Academy—as well as the Business Education Exams Council and the International Institute of Journalism (IIJ), an affiliate of the University of Maiduguri.
His extensive public relations consultancy work exposed him to business development and non-profit sector advisory services through engagements with major organisations including the Manufacturers Association of Nigeria (MAN), the Akwa Ibom State Chamber of Commerce, Industry, Mines and Agriculture, and the Association of Nigerian Exporters (ANE). His remarkable contributions eventually led to his appointment as Director General and Chief Executive Officer of the Association of Nigerian Exporters, the umbrella body representing Nigerian exporters and export-oriented businesses.
In the international trade sector, Prince Idiong is a Fellow of the Institute of Export of Nigeria (FIEx) and one of Nigeria’s most experienced trade promotion professionals. He has served on the Board of the Nigerian Export Processing Zones Authority (NEPZA) from 2005 to 2016 and later as a Board Member of the Nigerian Export Promotion Council (NEPC) from 2018 to 2023, contributing significantly to policy formulation, export promotion, and investment development initiatives.
For more than twenty-five years, he has been actively engaged in Commercial Diplomacy Practice, developing expertise in international trade negotiations, export development strategies, investment promotion, and economic cooperation. His professional accomplishments include obtaining international certifications in fifteen export trade courses, in addition to participating in numerous local and international trade workshops, conferences, and capacity-building programmes.
As an international resource person and trade mission leader, Prince Idiong has represented Nigeria and the private sector in over twenty countries across Africa, Europe, Asia, and North America, including the United States, China, India, Russia, South Africa, Mauritius, Egypt, Ireland, Switzerland, and the United Kingdom. His contributions have helped strengthen Nigeria’s trade relationships, expand market access opportunities, and promote Nigerian businesses on the global stage.
One of the defining moments of his career came in 2006 when he served as the Nigerian Government-nominated and United States Government-preferred Lead Negotiator during the USA-Nigeria Trade and Investment Framework Agreement (TIFA) negotiations held at the United States Trade Representative (USTR) Headquarters in Washington, D.C.
In this strategic role, Prince Idiong successfully led negotiations with key U.S. government agencies on matters affecting bilateral trade and transportation relations between both countries. His efforts contributed significantly to the lifting of the ban on direct flights between Nigeria and the United States, a major milestone in Nigeria-U.S. diplomatic and commercial relations.
Another landmark achievement was his successful engagement with the United States Export-Import Bank (US EXIM Bank), where he negotiated the establishment of a dedicated financing facility for businesses operating under the African Growth and Opportunity Act (AGOA). His intervention resulted in the approval of the Nigerian Banking Facility, which commenced with a funding commitment of $300 million and later expanded to $1 billion, creating significant opportunities for Nigerian exporters and businesses seeking access to international markets.
Throughout his career, Prince Idiong has participated in numerous bilateral and multilateral trade negotiations on behalf of Nigeria. These include the United Nations Commission for Europe Trade Facilitation Negotiations in Geneva, Switzerland; the United States-Nigeria Trade and Investment Framework Agreement negotiations in Washington, D.C.; and the Nigeria-China Bilateral Trade Negotiations in Beijing, China.
In recent years, he has continued to play an active role in shaping trade and export policy across Africa. He was a member of the Federal Government delegation to the Intra-African Trade Fair (IATF) in Egypt in 2018 and South Africa in 2021. In 2022, he participated in the Federal Government delegation to the inauguration of the Nigerian Export Trade House in Nairobi, Kenya.
As a thought leader and respected speaker on international trade and economic development, Prince Idiong has delivered keynote addresses and presentations at major national and international events. In 2023, he served as Guest Speaker at the Central Bank of Nigeria Export Seminars held in Lagos, Kano, and Port Harcourt. In 2024, he was a featured speaker at the African Continental Free Trade Area (AfCFTA) Workshop organised by the National Institute for Legislative and Democratic Studies in partnership with the European Commission in Abuja. He also spoke at the Africa Agri Council Conference, where he shared valuable insights on agricultural exports, regional trade integration, and economic transformation.
As a Speaker at this programme, Prince Joseph Idiong brings a wealth of experience in communications, international trade, economic diplomacy, business development, and public policy. His unique perspective on the intersection of media, commerce, governance, and national development will provide participants with valuable insights into how responsible communication and strategic engagement can contribute to economic growth and sustainable development.
Participants can look forward to learning from a seasoned communications professional, accomplished trade diplomat, and respected business leader whose career has been dedicated to promoting Nigeria’s interests, expanding opportunities for exporters, and strengthening the country’s position in the global economy.
For partnership, sponsorship, participation, and media enquiries, interested organisations and individuals are encouraged to contact the organisers.
Media Contacts: Call: 08034499132; 08165322757 and 09034242439. Email:nomamedia25@gmail.com
Personality in Focus
Lessons from Dickem Farms: Two Decades of Pioneering Innovation in Nigeria’s Aquaculture Industry
By Ayo Oyoze Baje
“Our philosophy has always been simple: innovation should solve real problems, create opportunities and improve livelihoods.”
Introduction
For over two decades, Dickem Farms has remained committed to transforming Nigeria’s aquaculture industry through innovation, technology, enterprise development and human capacity building. What began in 1999 as a vision to improve fish production has evolved into one of the country’s respected aquaculture enterprises, recognized for pioneering practical solutions that have strengthened fish farming and empowered the next generation of agripreneurs.
Dickem Farms was the first to introduce mobile fish ponds into the Nigerian market, making fish farming more flexible, affordable and accessible to investors and smallholder farmers. The company also pioneered the local production of a floating fish feed extruder that uses locally available materials, reducing dependence on imported technology while lowering production costs for fish farmers. In addition, Dickem Farms has invested in modern hatchery systems that produce healthy, high-quality fingerlings to support commercial fish production.
Our philosophy has always been simple: innovation should solve real problems, create opportunities and improve livelihoods.
Recent experiences and initiatives
To get more important information about the farm there were questions on the different aspects, starting with the experiences in the past five years. Let us glean from the horse’s mouth. According to the Managing Director, Godwin Emaketenemi, “Over the last five years, we have continued to strengthen our production systems for both catfish and tilapia. Our focus has been on improving fingerling quality, enhancing pond management practices and maintaining strict water-quality monitoring to maximise fish survival and productivity.
“We also introduced better feeding programmes and comprehensive record-keeping systems that enable us to monitor growth performance, feed conversion efficiency and mortality rates.
Rather than pursuing rapid expansion, we have adopted a disciplined strategy of scaling only after achieving consistent operational results.
“This measured approach has enabled Dickem Farms to build a resilient business capable of supplying quality fish and aquaculture services to customers in Lagos and across Nigeria.”
Overcoming challenges:
On the challenges faced and how they were overcome, he stated that: “Like every agricultural enterprise, we have encountered significant challenges. Rising feed costs, unreliable electricity supply and disease management remain major concerns within the aquaculture industry. Instead of allowing these obstacles to limit our growth, we viewed them as opportunities for innovation.
Producing our own quality fish feed has significantly reduced production costs while giving us greater control over feed quality and formulation. We have also improved water-management systems and operational planning to minimize the effects of power instability.
“At the farm level, stronger biosecurity measures, improved hygiene and proactive fish-health monitoring have substantially reduced disease outbreaks and production losses.”
Marketing strategies
With regards to marketing he explained that; “Production alone does not guarantee success; a reliable market is equally important. Dickem Farms has therefore, built long-term relationships with wholesalers, retailers, restaurants and institutional buyers. We grade our fish according to customer specifications and schedule harvesting to coincide with periods of stronger market demand.”
Training programs
Furthermore, with the focus on training he explained that: “Our reputation has been built on dependable supply, consistent quality and customer trust.
One of our proudest achievements is our investment in people. We believe that sustainable agriculture depends not only on technology but also on developing competent professionals and entrepreneurs.
Over the years, Dickem Farms has trained hundreds of staff, industrial attachment (IT) students, graduates and aspiring fish farmers in practical aquaculture.
“Our training covers hatchery management, pond construction and management, fish nutrition, water-quality management, fish-health monitoring, biosecurity and business record-keeping.
More importantly, we do not stop at training. We mentor young graduates and entrepreneurs, providing technical guidance and business support until they are confident enough to establish and successfully manage their own enterprises. Seeing former trainees become successful employers and business owners remains one of our greatest rewards.
“Continuous learning has also shaped our growth. Through partnerships with foreign organisations and technical visits to leading aquaculture companies, we have gained valuable knowledge in modern hatchery technology, fish-health management, production efficiency and operational excellence.”
Government ‘s support
Coming to the need for government’s support he beamed light on it this way:
“These experiences have strengthened our technical capacity and enabled us to transfer global best practices to Nigerian farmers.
Nigeria possesses enormous potential to become a leading aquaculture producer in Africa. However, unlocking that potential requires stronger collaboration between government and the private sector.
We recommend tax exemptions or significant tax incentives for fish farming and aquaculture value-chain businesses to encourage investment.
“Farmers also need affordable financing with realistic repayment terms, reliable access to quality fingerlings, improved energy support and stronger extension services that provide timely technical guidance on fish health and disease prevention. Organized marketing systems that connect producers directly with institutional buyers will further strengthen the industry’s competitiveness.”
Piece of advice to the younger generation:
His piece of advice to young people who might be interested to go into fish farming:
“To young people considering aquaculture as a career or business, my advice is straightforward: seek proper training and find a credible mentor. Fish farming is a science and a business that rewards discipline, knowledge and patience. Begin with manageable investments, keep accurate records, master water-quality management and learn from experienced practitioners before expanding.
“A good mentor can save years of costly mistakes and accelerate the journey to success.”
As the future beckons:
As for plans for the future he highlighted that: “Looking ahead, Dickem Farms will continue to invest in innovation, local technology development, commercial hatchery expansion, fish-feed production, modern aquaculture equipment and practical capacity building. Our ambition is not only to grow our business but also to contribute meaningfully to food security, employment creation and economic development.
Our long-term vision extends beyond Nigeria.
“We believe Africa possesses the resources, talent and entrepreneurial spirit to feed itself and compete globally. Through innovation, strategic partnerships and investment in people, Dickem Farms will continue to play its part in building a modern aquaculture industry that delivers prosperity for farmers, affordable nutrition for families and sustainable growth for the continent.
Our mission remains unwavering: to inspire a future where Africans feed Africa through innovation, enterprise and excellence in agriculture.”
These indeed, are brilliant submissions for us all to learn from now and always.
The Chairman of First HoldCo, Femi Otedola, has strengthened his stake in the financial institution after acquiring an additional 1.77 billion shares valued at N222.20 billion.
Details contained in a disclosure filed with the Nigerian Exchange (NGX) showed that the shares were purchased on Thursday through his investment company, Calvados Global Services Limited.
The latest transaction raised Otedola’s shareholding in First HoldCo from 9.99 billion shares to 11.77 billion shares, with his ownership increasing from 21.96 per cent to 25.88 per cent.
The purchase marks Otedola’s second major investment in the company this July, following his acquisition of 706.13 million shares worth N77.58 billion on July 22.
With the fresh acquisition, Otedola’s total investment in First HoldCo has climbed to N1.47 trillion, making him the institution’s largest shareholder.
Tributes have continued to pour in for renowned entrepreneur and construction magnate, Otunba Muraina Olatunji Banjoko (MOB), as he marks his 65th birthday, with the Chairman/GCEO of Adron Group, Aare Adetola Emmanuelking, leading the celebration with glowing commendation for the accomplished business leader and philanthropist.
In his goodwill message, Aare Adetola Emmanuelking described the Chairman and CEO of Threeco Construction Company Limited as an icon of excellence whose remarkable contributions to business, community development, and humanity have earned him widespread admiration and enduring respect.
He noted that Otunba Banjoko has distinguished himself as an accomplished entrepreneur, visionary leader, and compassionate philanthropist whose impact transcends the construction industry. According to him, under the celebrant’s leadership, Threeco Construction Company Limited has become synonymous with quality, professionalism, and reliability, while his numerous humanitarian initiatives have positively transformed lives and communities.
He further acknowledged the numerous traditional and honorary titles held by the celebrant, including the Oluwo of Ibaragunland, Baba Adini of Akuteland, Ifo Local Government Renewed Hope Ambassador, Otunba of Akuteland, Bashorun of Agbado, and Dr. Olowore Adini of Egbaland, describing them as a reflection of the immense respect and admiration he commands across different spheres of society.
“As Otunba Muraina Olatunji Banjoko marks this remarkable milestone, we celebrate not only his achievements but also his commitment to excellence, integrity, and service to humanity. His life remains a shining example of purposeful leadership and enduring impact,” Aare Adetola Emmanuelking stated.
He prayed that Almighty God would grant the celebrant renewed strength, sound health, greater wisdom, and many more years of fulfilment, prosperity, and impactful service, expressing confidence that his legacy of excellence and selfless service would continue to flourish for generations to come.
