By: Ajibade Morakinyo
The maiden Idol of Future Brand Idol (FBI), a creativity contest for students studying communication, advertising, and other related courses in Integrated Marketing Communication, has emerged from the Nigerian Institute of Journalism.
With Amisu Damilola, a student of the Nigerian Institute of Journalism, emerging winner of the contest and first Future Brand Idol; Popoola Tobi, student of University of Ibadan, came first runner-up; students of University of Ilorin, Macaulay Tolulope & Alilu Favour, came second and third runner-up respectively; and another NIJ student, Owodunni Mosopefoluwa emerged fourth runner-up among over 80 students across 11 tertiary institutions that participated in the contest.
The award’s pitch and ceremony which recently held in Lagos is an initiative that affords students of mass communication and other marketing communication related courses across Nigeria opportunity and experience of practical advertising.
According to the Head of FBI organizers, Ahmed Abdullahi, the initiative is set to bring professionals in the advertising industry closer to students towards providing a viable platform for Nigerian students who are interested in Advertising and Public Relations to be exposed and well-bred while on campus.
“The initiative does not only have focus in creativity contest, it also aimed at facilitating students’ interactive session with experts, workshop and seminar for students, providing mentorship opportunity for students, and getting them quality information in their field of study.
“By doing so, we will attract scholarships, internship, mentorship opportunity, and open them to greater opportunities which will help nurture them and make them useful for the society and the industry they found themselves,” he said.
Speaking about how the winners were chosen, he made it known that the organizers are not in support of favoritism which made them have an experienced jury members like Noah’s Ark CEO, Mr. Lanre Adisa; O2 Academy Provost, Mr. Ozoemena ‘Ozone’ Mbanefo; ID8 Academy MD, Kehinde Salami; Seyi Owolawi; Bisi Aweda; Jumoke Akinyele; and Suziette Ukey-Agazie, which are independent of any institution that participated in the competition.
He thereby urged the winners to maximize the opportunities made available to them and that this will help the organisers to record success stories.
Also, the Founder of Noah’s Ark and a Grand Jury member of the competition, Mr. Lanre Adisa, who described the initiative as ‘a good one’ encouraged the winners to ‘try harder’ because this is just the beginning of their career in advertising.
“This is not a guarantee that the winners would get a job in advertising because it is what they do with themselves that will definitely make them relevant in the industry,” he said.
The overall winner, Amisu Damilola, disclosed that the competition has definitely encouraged her to pursue more in advertising – an industry she had loved since her year two in NIJ.
“The competition boosted my zeal for advertising to another level and with the scholarships it has afforded me, I will ensure I harness the opportunities towards building my potential in advertising,” she said.
The overall winner and the first runner-up were awarded scholarship from O2 and ID8 Academy; the second and third runner-up also got scholarship from ID8 Academy; and the fourth runner-up secured an internship slot at Withoutabox PR.
2023: Sam Ohuabunwa Gets Abia PDP’s Nod on Presidential Ambition
Convener of the New Nigeria Group (NNG), Mazi Sam Ohuabunwa, has taken his quest to contest the presidency in 2023 a notch higher following his recent interaction with chieftains of the Peoples Democratic Party (PDP) in Abia State.
Ohuabunwa at the party’s Secretariat in Umuahia, and conscious that charity begins at home, held talks with members of the State Working Committee and the State Executive Committee, in a deft move described as ‘political alignment’.
Those privy to the meeting said the presidential hopeful shared with his home chapter, his vision to transform Nigeria to a first world country, and his aspiration to contest the presidency during the 2023 general elections.
Insiders at the meeting said Ohuabunwa’s message was well received by the party stalwart, who encouraged him, while also extolling his personal qualities as a ‘sellable candidate.’
The party’s top wigs, it was also learned, confirmed that Ohuabunwa is the first, and so far the only aspirant, who has notified them of his ambition.
On that basis, the party leaders resolved to give Ohuabunwa – President of the Pharmaceutical Society of Nigeria (PSN) and former Chairman of the Nigeria Economic Summit Group (NESG) – the support he deserves.
Ohuabunwa had declared his intention to contest the presidency in 2023, promising to cure Nigeria of despondency by implementing the policies articulated through the NNG.
Interestingly with the NNG, Ohuabunwa has amassed an unprecedented followership cutting across the 36 states of the federation and the Federal Capital Territory (FCT), so much that he is being courted across political divide.
On a regular basis, he gets invited from different parts of the country to share his vision for Nigeria amid large audience.
At every turn, his message resonates hope among the citizens from all walks of life, hence he is continually being encouraged to vie for the highest office.
Why Shutting Down Internet to Fight Kidnapping is Wrong
By Joel Popoola
Nigerians may not object to internet shutdowns to stop kidnapping. But did we object to SARS being set up to stop robbery?
No-one would object to the government doing everything in its power to stop the kidnapping gangs terrorising Nigeria’s northern regions and tarnishing our international reputation.
That’s why the residents of Zamfara seem to be broadly supportive of the week-long internet shutdown, initiated as part of a recent security crackdown.
More than nine million Zamfarans were cut off from the internet for several days, as security forces hunted for the kidnap-for-ransom squads who have been plaguing the areas.
“I’m in full support of the ban” one resident told CNN. “Before now, everyone has been living in fear because of the bandits.”
But no-one would object to the idea of specialist police unit being set up to tackle robbery either.
And we all know what happened with SARS.
Internet and social media shutdowns are becoming a more and more pervasive tactic of African leaders stemming and suppressing the flow of information and opinion online – commonly during elections.
These shutdowns are self-defeating, leading to more – not less –unrest, not to mention human rights violations (and international condemnations), elections lacking in credibility at home and abroad, and as we have seen with Nigeria’s disastrous attempts at banning Twitter – economic loss.
We cannot fall into the trap of accepting dangerous measures when they are deployed to deliver desirable ends. This makes it more likely we will instinctively accept if they are used to destroy democracy.
Think of it as frogs in boiling water. If you put a frog in boiling water it will jump out. If you put it in cold water and heat it to boiling it will do nothing until it is too late.
At the digital democracy campaign I lead we have previously called for Nigeria to show continental leadership and amend our constitution to guarantee that our citizens will never have their access to the internet unreasonably or unavoidably restricted.
We are doing that again now.
Nations such as Greece and Costa Rica have already taken this step. But we could be the first in Africa.
This simple move could have a profoundly positive impact on public trust in Nigerian democracy too – trust which study after study has shown to be worryingly low.
If you need proof, just look at the recently published results of a major survey conducted by the African Polling Institute.
The study found that 63% Nigerians scored Federal Government “poor” on fight against corruption and 53% of our citizens believe that impunity thrives in the current administration. 83% also believe impunity amongst government officials is ‘increasing’.
The survey also found social cohesion to be under average in Nigerian. And an internet-protection clause in our constitution could improve that too.
As I have previously said, just think of the impact if Nigerian politicians of all parties and ethnicities came together as one to say the same thing. In 2021, and beyond, internet access is a fundamental human right. And if we put that in our construction we are saying loudly and clearly this: Though we believe in different things, we are all committed to the same democratic values. And we are enshrining this value in law.
At the digital democracy campaign, our primary aim is to employ digital technology to improve Nigeria’s democracy.
We have created a free app – Rate Your Leader – which puts verified voters in direct contact with their elected leaders allowing them to build two-way relationships of trust and transparency and to work together to improve both our communities and our country.
Rate Your Leader lets politicians know what is happening in their areas and what matters most to the people who elect them. It also allows voters to get important information directly from local leaders.
If you have leaders that voters trust, feel connected to, believe share their values and who can demonstrate they are immediately responsive to the needs of the people who elect them, you can build a co-operative collaborative nation, united in the national interest.
This kind of two-way communication, built on honesty and transparency, is what unites us as a nation and let us work together to build a better future. This is the communication democracy needs in the digital age.
Not internet shutdowns.
Joel Popoola is a Nigerian tech entrepreneur, digital democracy campaigner and is creator of the free Rate Your Leader app. He can be reached via @JOPopoola
Army Apologises to Corps Member Molested by Commissioned Officer
By Eric Elezuo
The Nigerian Army has apologised to a Corps Member, identified as Ezeiruaku Ifeanyinwa Fidelis, who was seen in a viral video being molested by female soldier, identified as Let Chika Viola Anele.
In a statement signed by the Director Army Public Relations, Brigadier General Onyema Nwachukwu, the army notes that the actions of the said officer was ‘highly unprofessional and unacceptable’, adding that the erring officer has been ‘identified and sanctioned on the interim and would be made to undergo regimental orders (trial) in line with the extant provisions of the Armed Forces Act.’
The statement also denied rumours that the army intended sweeping the matter under the carpet, stressing that the Force has zero tolerance for indiscipline.
Read the detailed statement:
OFFICER DEHUMANIZING CORPS MEMBER IN VIDEO HIGHLY UNPROFESSIONAL AND UNACCEPTABLE
The Nigerian Army (NA) has taken cognizance of a video clip currently making the rounds on the social media, where a female officer was seen dehumanizing a member of the National Youth Service Corps (NYSC) in Calabar, Cross River State. This act is not only condemnable, but unprofessional and against established precepts of discipline in the NA.
The NA has remained undoubtedly the pride of the nation, a symbol of national unity that has consistently being in the vanguard of respect for the fundamental human rights of the citizenry. It is against this premise that the NA condemns this unimaginable level of infraction by a personnel in its ranks. The NA therefore, condemns in strong terms, this act of gross misconduct. Undoubtedly, the officer’s actions has caused the NA monumental embarrassment and is highly regrettable. This unfortunate act of indiscipline does not in anyway represent the NA and will not be condoned in its entirety.
For the records, the ugly incident happened in 13 Brigade, Calabar. The Brigade Commander immediately instituted an investigation and the officer involved has been identified and sanctioned on the interim and would be made to undergo regimental orders (trial) in line with the extant provisions of the Armed Forces Act. The submission that the Brigade attempted covering up was therefore misleading, as the NA remains a professional force that has zero tolerance for indiscipline amongst its personnel.
The NA wishes to reiterate and assure the general public that such infractions would not be tolerated from its personnel. The NA also reassures that the rights of the citizenry is sacrosanct and must be respected by all personnel of the NA, as any form of infraction will be severely dealt with. Therefore, the general public is enjoined to continue to report such infractions, as Human Rights Desks in all formations of the NA are emplaced to deal decisively with such erring personnel.
The NA further wishes to tender unreserved apology to the victim, her family members, friends, National Youth Service Corps and to Nigerians in general for the unwholesome treatment meted out to the Corps member.